Ford Motor Co. is offering dealers bonuses of $5,000 to $6,000 per car on seven 2016 models to boost struggling car sales and clear lots for newer vehicles.
Four of the models are hybrid or electric cars.
In a deal that began March 17 and concludes today, April 3, the automaker is offering $5,000 on the 2016 C-Max Energi plug-in hybrid, C-Max Hybrid, Focus Electric and gasoline-powered Fiesta. There’s a $6,000 offer available on the Fusion Energi plug-in hybrid and gasoline-powered Taurus and Focus.
Under the program, Ford said dealers do not have to “keep the vehicle for 12 months and/or register them when reported sold to themselves” to be eligible for the incentive, according to a description of the deal issued to dealers.
The automaker said roughly 16,000 vehicles are eligible for the program.
Ford Motor’s car sales plunged 24 percent in February from the year-earlier month to 50,650.