Home Features “Waiting For Demand to Pick Up”

“Waiting For Demand to Pick Up”

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Jaguar (and its Land Rover adjunct) have decided not to bring forth their new range of battery-powered vehicles just yet, according to the UK Guardian – citing the altogether sound reason that market demand for such devices is “waning.”

What also happened is that the British government “weakened” its zero emissions vehicle sales mandates. The word is bracketed in air fingers quotes just to highlight the subtle but relentless etymological derision of any attempt to leave the market free to work and so people free to choose. Words such as “weakened” are used to manipulate the conversation before it even begins, by premising the conversation on a foundation that is favorable to the control freaks.

In this example, the question is not whether the government has any business interfering with people’s freedom to choose; it is the implicit awfulness of the government’s interferences being “weakened.” If this is allowed to pass, all else follows and that is why such verbiage is deployed. The really interesting thing is that most court scribes – i.e., “the media” – use such verbiage in their reporting with unconscious unction. It is taken for granted that government ought to be interfering with everyone’s right to choose; how could anyone oppose that, after all?

More finely, how could anyone impose the good things government does for us? That is the underlying implicitness here. The Guardian’s scribe does not notice this but does convey it – by using that unconscious pejorative – “weakened” – without the slightest examination of why it might not be a bad thing to “weaken” the government’s interference with people’s freedom to choose what they want as opposed to mandating what they will be allowed to have.

The ZEV mandates in the UK – and other European places are just that and far more direct than the method used by the federal government of the United States, which is a state united by coercion (since 1865) it bears remembering. People are of course encouraged to not remember this by by not being taught this in government schools, which is not uncoincidental.

Anyhow, the way it’s done here is not to mandate that battery powered devices be produced but rather forcing their production by laying down mandates that only battery powered devices can comply with. This way, the government can say with a straight face that it has not mandated that electric cars be produced – nor outlawed the production of vehicles that are not devices.

So long as everything’s compliant.

In the UK and other Euro places as well as this place, vehicle manufacturers were (and still are) groaning under great government pressure to make these things for which there is little demand – which ends up with the result that things get made that don’t get sold. Mercedes – which did a cannonball into the EV pool – has had to discount the devices it began to offer in large numbers back in 2022-2023 because they aren’t selling and one of the many reasons why is that their value depreciates 30-40 percent in a as little two years. That’s a hard sell. So also the chance that one’s home might burn to the ground if the device auto-ignites.

Jag – owned by the Indian conglomerate Tata – also did a cannonball into the deep end of the government-mandated EV pool. Just not as quickly as Mercedes and other brands, such as VW, did. This has left Jag – and its Land Rover adjunct – in a rock-and-hard-place position. Its non-electric models have not been selling – in part because it was evident Jaguar planned to abandon making them and had already stopped putting money into developing/improving them, which was a decision taken because the government was punishing Jaguar for continuing to make them, by making them more expensive (via fines) for Jaguar to sell, which made them harder to sell. So it decided to jump into the deep end of the government-mandated EV pool, assuming there’d still be water in there. That is to say, that the mandates that existed a few years back would not only still be there but likely to be even more so by now. So Jaguar – that is, Tata – walked out onto that high jump board and took the plunge.

Now the political climate has changed some and that cement at the pool’s bottom is an awfully hard place to land on from a height. Everything Jag had depended on is now gone – along with the assumed demand that is likely never going to pick up because it was never there in the first place. All that was ever there were government demands.

It has not helped at all that Jaguar decided it would be a fine idea to preview what it had in store by staging a Drag Queen Story Time advertising campaign that didn’t even preview what was coming. Instead, putative Jaguar buyers were presented with an assemblage of androgynous weirdos in Hare Krishna-style outfits and missing only the tambourines. This sort of thing no doubt has appeal to people such as Sam Brinton, the cross-dressing Biden-era official who favored red lipstick and other people’s luggage, too – but it’s as unappealing to most people as having to sit parked at a Sheets for 30 minutes a couple of times each week charging up your device while everyone else is headed home or somewhere else they’d rather be.

The guardian piece quotes a Jaguar spokesperson (naturally) thusly: “By 2030 JLR will sell electric versions of all its luxury brands. Our plans and vehicle architectures are flexible so we can adapt to different market and client demands. We are committed to the highest standards of design, capability and quality, and we will launch our new models at the right time for our clients, our business and individual markets.”

Italics added.

The oily servility practically leaches through the screen. Jaguar – and the rest – are doomed if they don’t get back into the business of producing what the market wants and to hell with the government’s demands. As was true during “COVID” – as is always true when it comes to anything involving the government – you cannot comply your way out of it. You must refuse it and fight it and one of the first steps down that road is to not allow such words as “weakened” to pass without thought or comment or question.

. . .

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73 COMMENTS

  1. Waiting for “EV demand to pick up” is like waiting for “COVID vaccine demand to pick up”. The truth about both of those things has reached an increasing number of Americans the past few years, and they’re shouting “HELL NO!” accordingly.

    • In the case of EVs, “waiting for demand to pick up” is merely an indirect way of saying “waiting for government coercion to intensify”, but they don’t want to say that outright.

      • We may not see such coercion from the Trump 2.0 administration, but probably will from states that have signed on to the demented climate change agenda and “EVs for all!” insanity.

  2. ‘Words such as ‘weakened’ are used to manipulate the conversation before it even begins.’ — eric

    The Wall Street Journal one-ups the Guardian with this abject paean to the joys of an EeeVee road trip:

    ‘From LAX, I took a meandering route through the suburbs to Valencia, where I stopped in a shopping center for a late lunch. Here it occurred to me that topping up an EV is almost always a better experience than gassing up a car, even if it takes longer.

    ‘Since chargers can be placed virtually anywhere you can park, many are in spots with good food and clean bathrooms. Ironically, the biggest inconvenience tended to be that my 20- to 30-minute charging time was shorter than I needed to finish my food and hit the head.’

    https://archive.ph/EVtgX#selection-795.0-799.327

    YEAH, RIGHT! When my internet service is throttled to a crawl, I hate it when I don’t have time to cook breakfast, wash dishes and hit the head before a page loads. /sarc

    Death to the Lügenpresse.

    • Also from the article:

      “The EV evolution from early-adopter toys to mass-market appliances has more to do with the rapid build-out of America’s fast-charging infrastructure than the cars themselves. […] There are now nearly 12,000 fast-charging stations in the U.S., with around 60,000 total ports […”]

      These are blatant lies. The truth is that there is no fast-charging infrastructure and no fast-charging stations in the US, and the actual number of fast-charging stations is zero.

  3. Here is a similar story about Cracker Barrel who for some reason known only to the Soros Jews who are pushing DEI, ESG and population replacement:

    Cracker Barrel’s Board Should Fire The CEO Immediately

    “Cracker Barrel is learning the same lesson Bud Light did: fat, bearded, gun toting middle Americans not only dislike change — especially the “woke” kind — but will also turn on you for taking a staple brand they love and pile-driving it into the ground.

    Today Cracker Barrel’s stock cratered more than 10% after the company unveiled a rebrand that scrapped its iconic barrel-and-man logo in favor of a sterile, text-only “woker” design minus the old white guy and the…well, cracker barrel.

    Cracker Barrel is learning the same lesson Bud Light did: fat, bearded, gun toting middle Americans not only dislike change — especially the “woke” kind — but will also turn on you for taking a staple brand they love and pile-driving it into the ground.

    Today Cracker Barrel’s stock cratered more than 10% after the company unveiled a rebrand that scrapped its iconic barrel-and-man logo in favor of a sterile, text-only “woker” design minus the old white guy and the…well, cracker barrel.

    The backlash has been ferocious. Meanwhile, CEO Julie Felss Masino is insisting the feedback has been “overwhelmingly positive,” which is corporate-speak for “I muted my notifications yesterday morning and set my e-mail to my ‘out of office’ reply”.

    This is the executive leading a $700 million “modernization” push to swap cozy country stores for sterile farmhouse chic. In other words, the woman who thought you could make Cracker Barrel better by making it look less like Cracker Barrel.

    Cracker Barrel CEO Julie Felss Masino plans remodel, menu changes – Bizwomen

    Masino’s vision is essentially to strip away the hokey charm and replace it with something she clearly believes will appeal to “younger, more diverse diners.” The menu is being tinkered with too—lighter options, healthier twists, a nod to “evolving tastes.”

    But here’s the obvious question: did she learn nothing from Bud Light? After watching the number-one beer in America self-immolate by alienating its core base, Masino still thought bulldozing nostalgia in favor of bland “relevance” was a stroke of genius?”

    The way these Jews keep torching these iconic brands of ethnic Europeans like Bud Light, Jaguar, BMW, Ford and now Cracker Barrel is not mere coincidence. It is deliberate policy of demoralization.

      • Blackrock CEO is Larry Fink. Larry Fink is now interim COE of WEF (aka Davos or World Economic Forum). This is where the old left Bolschevic Marxist Jews are centered. The rightwing Nazi LARPing Jews are centered around Netanyahu in Jerusalem and Dneipr in Heavenly Jerusalem. This is the current Jewish dialectic.

        • You aren’t supposed to notice such things. Perhaps it as Eric says, ‘you’ve had too much to think.’

          Fink is certainly the face of civilizational destruction. Somehow I get the vibe that he actually believes his BS. Which makes him even more dangerous.

          On a recent fishing trip out in the Gulf of America, my son and I were having a conversation with the 18 year old deckhand on the way back to shore. He asked us if we’d ever heard of Blackrock. That got our attention. Our conversation reveled that he’d never heard of their nefarious RE/stock market manipulation. He’d only heard of them because they, like the cocksuckers they are, have tried to corner the Red snapper qouta for the entire Gulf.

  4. As a general comment, the tendency of cultures in decline to adopt maladaptive approaches to problems….like abandoning meritocracy for victimhood always will get corrected by market forces. The take away from Von Mises’ Human Action was that the market rewards the best product at the best price. We may not see that year over year but I suspect all of us can make the observation over the course of a few decades of our experiences. The Soviet Union lasted only seventy five years because of its obstinate refusal to abandon the approach of top down central planning…..the same disease now afflicts the Anglosphere….all of Europe, Canada, Australia, New Zealand and of course these United Snakes. The answer, IMO, does not lie in reform of a corrupt system, but rather to build a more distributed, and non-centralized, market based set of solutions to problems facing us all….and that means building communities of like minded folks, even if not physically contiguous and marketing and trading among that community……Jaguar need not apply

    • You are correct in this. The problem we face is that the Socialism that Mises warned of has seeped into every facet of what’s left of the Market. There is nothing beyond the reach of GovCo at this point. The Top Down/Command Economy is in full force in the West. It begins with the question, “Do you have a business license?”. At that point one should realize they are not in a Free Market of any sort. Yes, people do have choices but, they are only choices allowed by GovCo.

    • What’s funny is that lying jewish pos calls “Intel” an “American company”. That lying jew wouldn’t know the truth if it shat in his mouth. Intel is an Israeli company. Donald Trump is the enemy of white America.

    • Death knell for Intel,

      Getting in bed with government is a huge mistake for a semiconductor company trying to remain relevant. I worked at Intel from 1980 to 1985 and it was an exciting time…..Gordon Moore, Robert Noyce and Andy Grove were great leaders who built a company from the ground up. This move makes no sense to me…..in the face of a cultural shift from meritocracy to victimhood, hitching your wagon to an inherently corrupt government smells of desperation.

    • Welcome to Orange Oligopoly, brought to us by the Marxist Repugniclown party.

      Just seven months into the job, Donnie Fubar has morphed into Barky Obama: ‘We socialized some folks.’

    • That, and the demand for water that will take away from people to cool. Either they are electricity hogs, or water hogs. Either way, humans lose. The only ones winning are the ones who will never use this crap.

      • Data centers are both electricity and water hogs. It’s astounding that people who claim to be worried about climate change, water, or the environment don’t say SQUAT about it.

        Jimmy Dore had a segment a few months ago on one small town that was facing water shortages after Facebook decided to start building a huge data center nearby.

        • Oh yes, I listened to that Jimmy Dore segment. It is supposed to be located in Wyoming, I believe? Yes, funny how the tree hugging environmentalists are silent when they should be pitching a fit. Like when Fukushima erupted, suddenly all that radiation was good for us, and nary more was said about how the oceans and skies were now thusly contaminated.

          • And you may have heard of the FDA having recalled Great Value shrimp sold at Walmart stores in certain states over them being contaminated with a certain radioactive chemical.

            • Buying frozen food or meats from Wal-Mart is like playing Russian Roulette with your health-no pun intended. So I avoid it like the plague. Contaminated with a radioactive chemical? Gee, I am surprised any notice or warning was given, seeing is how much other crap/chemicals (fluoride and aspartame anyone?) is in everything else we consume or use.

  5. Maybe they can try again in another 1OO years. Amazing how most people have no idea that EVs were tried a century ago, and failed then as well. Why no natural gas vehicles? Its not perfect, but if its really about ‘climate change’ NG is way better than electric. FFS America is sitting on an ocean of the stuff. The NG is often flared off as a by product of crude production. But our highly educated, managerial elite seems to make the easy complex with their innate stupidity. A pox on all their houses.

    • They don’t really think that there’s a deleterious, man-made climate change. They just made that up as a pretext for their grift and power grab. Their argument is not made in good faith. That’s why they don’t listen to any proposed solutions to their made-up problem.

      • If the fake problem were somehow solved, that would destroy their pretext for the grift and power grab. They certainly don’t want that.

        This climate change thing is just going to have to run its course until it’s ultimately rejected by the majority, and it becomes a subject of public mockery, just like “Covid.” We’re quickly getting there.

      • Exactly. People need to wake up to these facts before we’re all stuck with 1OOO$ a month electric bills. Until politicians in both parties, at every level fear going out in public, this wont change. Right now most people still fear the Government and what they might do. Until they fear us we have tyranny.

  6. ‘Putative Jaguar buyers were presented with an assemblage of androgynous weirdos in Hare Krishna outfits and missing only the tambourines.’ — eric

    AH HA HA HA — it’s the hypnotic jingle of the tambourines that really puts the razzle-dazzle in Eric’s vivid image! Too bad it’s putting Jaguar out of business.

    Blighty has gone bad, and it can’t be fixed:

    ‘Your little islet has degenerated into West Albania. Why does this undeveloping country still get a P-5 veto? They can’t fight a war, except with their civilian population, and they wouldn’t know a UN Charter Article from a bar of soap. Why do we let them play with Baby’s First Nuke in their Trident rubber-ducky?

    ‘Britain. What a f*cking laughingstock. When Trump called the Euro running dogs on the carpet, he should have singled out Starmer for special Eton headmaster b*ttf*ck treatment.

    ‘Just nuke London, put it out of its misery.‘ — Internet commentator Anonymous[900]

    London calling to the faraway towns
    Now war is declared and battle come down
    London calling, see we ain’t got no swing
    Except for the ring of that truncheon thing

    — The Clash, London Calling

    • I’ve heard a theory that the demise of Jaguar was purposefully done by it’s Indian owner as a final FU to British colonialism. It makes sense. One of the most British car companies, Jaguar, was acquired by an company from its former colony and then publicly destroyed with the new western woke-ism and ideals that Britain now demands.

  7. In the construction business, and many other types of business, most companies assume the culture of their customers. In case of the automotive industry, the customer is not the people who buy their products but the government. We are headed for the electric Trabant very soon. Imagine an auto industry that catered every car buyer with a custom car they wanted? It used to be like that in the 60’s when people would customize their own cars. Hot Rods and Dune Buggies meant freedom, and government has to stop that at all costs.

    • And you can order a car any way you wished.

      In 1968 & 1969 a Nova could be had with a 4 cylinder, 6 cylinder, small block, or big block.

  8. One thing that doesn’t get discussed much is who owns these automobile companies (and other companies) that do such things like make EVs that people just aren’t buying or use “trans women” to sell products like Bud Light did just a few years ago. Are they owned by investment companies such as BlackRock that push insane things like DEI & even more insane ideas disguised as “Stopping climate change”?

    • Hi John,

      Do you ever think it is going to dawn on the majority of the universe that “stopping climate change” is interchangeable with “getting rid of the peasants”? For some reason even after TPTB state they hate us by forcing “vaccines” into our bodies “for the greater good”, poisoning our food, water, and air, indoctrinating our youth, and wanting to control our every waking moment some people still make the argument that the oligarchy gives a crap about their fellow citizen.

      • Hi RG,

        That remains to be seen. There are people in my own family who still belieeeeeeeeeeeeve the narratives around man made climate change while claiming to hate billionaires.

      • Hi R.G.,

        I have to predict probably not…..I have one particular sibling who has just gone insane in the last few years….recently I was shushed by my SO when in response to my sister’s observation about too many humans I muttered “And now we have a budding eugenicist in our midst”. I resisted the temptation of adding if she really had courage of conviction she’d commit suicide. I understand that this is a really mean spirited attitude on my part but I put up with this shit for years and that phase of my discourse, the phase of attempting rational discourse, has ended…..now it’s all out war. No prisoners because they drew the line in the sand and persecuted anybody who just wanted to live and let live….yeehaaaa….I feel better already

  9. The Guardian is a dreadful propaganda rag. The lies and misleading euphemisms that they regularly employ are insufferable. I always get a 1984 vibe when I read it. Almost all British media is like that.

    • The U.K. has established its position as third world shit hole…sad to because lots of great (as well as horrible) influences came out of England. Now one can be arrested for essentially thought crime in Perfidious Albion. Don’t get too complacent because just as the extreme left bloviated about racism, toxic masculinity, misogyny, transphobia etc., now the Israel lobby and its bought government hacks, including Trump, are whinging on about Holocaust deniers (ironic considering what Israel is doing in Gaza) and anti Semites. Still, an interesting show if you like that kind of phenomenon.

  10. Jag and most luxury brands face a marketing problem. The same marketing problem Cadillac faced in the late 1980s: They are for stodgy old men. Specifically the old men who were born during the depression and World War II. The men who patterned themselves after James Bond.

    They’re dying now. So what to do? Go after the young market you don’t understand? Or how about you start telling the people who are approaching the old men demographic it’s time to grow up and buy a stodgy old highway cruiser. Because the days of a lifetime customer are long, long gone.

    • Hi RK!

      Jaguar used to make beautiful things that happened to be cars. You do not need to be old to appreciate beautiful things; far from it. Jags used to be sexy – and the young appreciate that even more than the old. Jaguar could make beautiful/sexy things again. Instead, it has chosen to make ugly things marketed by people who are “sexy” the way AIDS is sexy.

      • I used to lust after Jags, even as a teenager.
        I still have recently lusted after their XJ-L’s w/blown V8’s. Gone.
        Almost bought a late model XF but the dealer was too far away for comfort.
        Bring back the XJ’s with big blown engines and they may make it back.

      • Hmm, so in your opinion, Eric, which was the last year Jaguar had a sexy vehicle that was worth purchasing? Just curious…

        • Hi Shadow,

          The XJ sedan – made through 2009 – was in my opinion one of the most elegant cars ever designed. It looks better on a lift than most cars look on the road!

          • “It looks better on a lift than most cars look on the road.”

            That would have been a better sales slogan than the Krishna Trannies.

      • Sorry, but the Jags of the 1960s and 70s weren’t the same as the 4 door saloons of the 90s and 00s. Boring cars that were very comfortable is what Jag became.

        That’s all fine, no point in competing with the over the top drifters or massive engined modern muscle cars, but then don’t be upset when the customer you’ve been building for stops buying because the doctor pulled their license.

        • I agree, RK –

          That said, why not strive to recover the elegance and sexiness that Jags did once have in abundance? Sigh. That is difficult when “safety” and “emissions” are the prime directives.

    • I don’t believe lifetime customers are gone. Speaking as a small business owner I find the biggest problem is companies refuse to listen to their clientele. Our job is to create a product or service that people want. Instead of listening to feedback by the very same people who provide us income most organizations ignore their suggestions and end up manufacturing or servicing something that adds no value to the client’s life. Then they are confused when the customer stops buying.

      This isn’t rocket science. Most car buyers have stated there is too much tech in cars. What do the idiot car manufacturers do? Put more tech in cars with bigger screens. Most customers have told Microsoft they hate Windows 11. What does Microsoft do? Get rid of Windows 7, 8, and 10 and force their clients onto to 11. Most customers tell food manufacturers that they don’t want bioengineered and lab created products. What do food manufacturers do? Add more fructose corn syrup, seed oils, and food dyes.

      Not listening to your stupid Board of Directors, politicians, and fringe intermediaries and listen to the people that buy your damn product. I am talking to you Cracker Barrel.

      • Excellent RG, especially with the constant “updates” to computer stuff that just makes it more complicated. These people need to follow the maxim of “if it isn’t broken, don’t fix it!”.

        • Morning, Mike!

          Yesterday, I woke up to find my sail fawn “updated” itself (again). I used to be able to easily send a link to my articles to people I work with by tapping on the URL and then tapping “paste” into the dialogue line of a text. The “update” changed all that and now I have to memorize the new way, after figuring it out (which took a little while). It’s like getting up to pee and finding that some asshat moved the toilet to another room in the house…

        • So true, Mike. I hate it when a company feels the need to change the interface to a software program just “because”. I think the majority of us get use to using certain programs and them looking a certain way. Recently, QuickBooks Online changed their whole platform. Does it make my clients life easier? No. Does it make my life easier? No. It takes time out of both of our schedules to learn (again) where they hid everything. How is this efficient?

          • Understand, RG, the computer/software industry has been built on the concept of Contrived Complexity For Job Security. Or, if you prefer, It Ain’t Broke So Let’s Fix It.

            I’ve also been in the situation where what you used to be able to do takes 2 or 3 steps instead of one. When I complained about this I was told, “but, it does so much more now”. Fine, we did great without that “so much more” that I don’t need. “But it’s faster” Faster than what. You took something that was took 2 nanoseconds to complete and reduced it to one nanosecond. My brain can’t tell the difference.

            All to no avail.

      • RG, you just reminded me that I need to load Windows 10 on my little Intel NUC box before it’s too late. Not that I like Win 10, mind you. But Win 7 just won’t run some newer software I need to use.

        I misread your last sentence as ‘I am taking you to Cracker Barrel.’ No-o-o-o-o-o, please, kind madam!

        • Hi Jim,

          The whole Windows 10 thing ticks me off. I just received notification that my accounting software (2025) will no longer work with Windows 10 beginning October 15th. Grr… I bitched and moaned to the software company that 45% of all Windows users are still operating Windows 10 and updating to Windows 11 would be an inconvenience, but they don’t give a crap. Maybe if they lose about 30% of their clientele they will see the light.

          Cracker Barrel is following the same path as IHOP. They went and made over the stores. Is their food better? No. Is their service better? No. I guess they think changing a logo, painting the walls, and adding new seating is going to have clients knocking down the door to get in while the factors that people truly care about (friendly faces, tasty food) is still not a priority.

          • Cracker barrels food has gone down hill and this is their focus? Proving once again, gurl bosses are our greatest misfortune. But, it doesn’t really matter. These iconic companies are being strip mined by the Blackrock consortium. In due time all our restaurants will be Taco Bell.

            • No, no, no, don’t blame this on girl bosses, Norman. Horrible management comes in every gender. What has Larry Fink done for you?

              • Every gender or both genders?

                Granted, Larry Fink is on a mission to destroy, or at least hobble western civ to his liking, probably with a lot less normal middle class white folks. However, the proportion of capable females to these DEI Gurl bosses is epically out of whack. Don’t think that because you’re a unicorn that you’re representative of team gurl overall. In my experience Raider Girl is an outlier.

                The only thing Larry Fink has done for me is galvanize my hated of the garbage elite.

                • Good catch. Yes, it should be both genders. I was not trying to be inclusive. I really don’t care if the Furries become angry.

                  I would like to believe it is ignorance and not just sheer stupidity that makes many women “bosses” trend toward DEI/ESG and other garbage.

                  • Probably has more to do with them being told they’re smarter than everyone else for most of their lives. My daughters generation, 25-45-year olds, seems to suffer from it the most.

      • Spot on RG.
        Our salespeople’s first priority is to be in front of customer, in person, period.
        We learn so much, and then our Engineers work with our Manuf. Engineers to fix, and develop new products. It never ends. The results are amazing.
        And they think AI is going to replace us, haha…… Let them try. We will have trouble growing too fast…………..

        • Hi Chris,

          “Our salespeople’s first priority is to be in front of customer, in person, period.”

          It is pretty amazing how rare this is. If they don’t see you, they don’t learn to miss you. Out of sight really is out of mind. If customers don’t feel that they have a personal connection with the company it is very easy to start shopping around for a replacement.

      • RG: I think these companies are acting totally rationally by ignoring the wishes of their customers, since they all have many governmental policies in place to limit or entirely eliminate any competition. If there was even a relatively free market, manufactures, suppliers and sellers would bend over backward to accommodate their customers.

        Instead, what we get is apathy and contempt from them. That’s how monopolies react to customer demands.

        • Hi ML,

          Except history shows nothing lasts forever. Companies either file bankruptcy, get eaten up by another conglomerate, or just close their doors because the public no longer wants what they are selling. Texaco, Chrysler, Lehman Brothers, WorldCom, Enron, Washington Mutual, Conseco, Sears, etc.

          Personally, I don’t believe the public does enough to fight monopolies. The typical American shrugs their shoulders and goes “I don’t have a choice. Let me buy some more radioactive shrimp from Wal-Mart” or “I am too lazy to drive down Main Street, get out of my car, walk down the sidewalk, and buy from a small business so let me order it from Amazon.”

          Why anyone chooses to do business with a company that hates them is beyond my scope of understanding.

          • “Companies either file bankruptcy, get eaten up by another conglomerate, or just close their doors because the public no longer wants what they are selling. Texaco, Chrysler, Lehman Brothers, WorldCom, Enron, Washington Mutual, Conseco, Sears, etc.”

            All of this furthers the monopolies because there’s less competition. What really gets me is where various brands are owned by the same company, so that you get only the illusion of choice among competitors.

            https://uniquebusinessmodels.substack.com/p/18-the-illusion-of-choice-business

            • “All of this furthers the monopolies because there’s less competition. What really gets me is where various brands are owned by the same company, so that you get only the illusion of choice among competitors.”

              All true, ML. The beauty market (makeup, toiletries, luxury goods, fashion) are the worst. I won’t buy the big brands. I refuse to help fund Arnault and Pinault’s (even the last names are similar) fashion reign or assist in anything owned by Blackrock, Vanguard, and State Street. It is hard to find brands that haven’t sold out, but they are out there (Strathberry, DeMellier, Brunello, Oscar de la Renta, Ferragamo (to a degree…BR and VG own 2.5% total). I frequent small business first and foremost. The problem becomes when a business becomes a certain size they sell out and back to the drawing board I go.

              I am starting to see a concerning trend in this country though. New businesses are not opening. The middle class is being strangled and the above scenario is only going to get worse.

          • Unfortunately most B&M stores have chopped hours to the point of being closed too much. Then if youre lucky enuf to swing by when theyre open they seldom if ever have what you want on the shelf. B&M will survive only if focused on providing service as people buy stuff from the stuff god now by default.

            Sorry to upset anyone but thats why Amazon rules retail. Thank god we have something besides Walmart..

      • Now is the time on “Sprockets” when we dance.

        But first, a word from our sponsor …

        https://investor.crackerbarrel.com/management/julie-felss-masino

        Cracker Barrel is 100% institution owned, dominated by Vanguard and Blackrock. They’ve always seemed a bit fake and gay to me, like everything else those two own along with their bratty little brother State Street, but now, even 70s “country” kitsch seems more geniune.

        When the story popped this week about the logo change and “outrage”, I wondered if the ownership and management chose to tank the stock in the hope of getting bought out by private equity.

    • I agree with RK on this one. Jaguar just seemed to stagnate. The old designs were beautiful, but they never seemed to be able to iterate on them. Eventually they moved past those designs but by that time nobody cared anymore plus the company wasn’t even British at that point. Also, the underlying car quality was just dreadful for decades. That is what really hurt them. Does anyone remember the episode of Mad Men where the British guy tries to kill himself by carbon monoxide poisoning in his XJ but it won’t start?

  11. Who in the mother country could afford an EV, much less anything else? They’re circling the bowl with the rest of western Europe. Pity, I so loved my time in Great Britian.

    What’s in demand is energy. Europe in general, and Germany in particular, are screwing themselves over with the stupid green agenda. Nuclear power -gone. Clean coal -gone. Cheap Rooskie natural gas -gone.

    • Hi MH.

      If the people in the old country can no longer afford to buy an EV car perhaps Jaguar could transition into the EV bicycle field! It of course has all the benefits of EV cars: spontaneous combustion, high prices and limited range.

      Just think of the virtue signaling one could exude when people see you going to work on your Jaguar E-Ride through rain and snow instead of in a Vauxhall or Cortina.

      Perhaps seeing the stiff upper lipped Englishman showing his toughness in all sorts of weather will provide a sales boost to American Jaguar E-Ride sales. The future awaits, grab it with both claws.

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