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Data Rape

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Cars used to be vehicles; i.e., they transported us where we needed to go. About a decade or so ago, they shifted into being something more like a smartphone we drive – and along the way, they did more than transport us wherever we were headed. They began to record  and emit a stream of data about our drive – such as where, when and how fast we were driving (as well as accelerating and braking) plus a bunch of other things, such as where we stopped for gas or food along the way as well as our musical preferences and possibly even our conversations.

Because most cars now have microphones embedded in the passenger compartment; some of the newest ones have cameras, too. One of the very latest things some have are fingerprint scanner pads.

All of this data about us being valuable, it is sold to various interested parties – including but not limited to the insurance mafia and third-party peddlers who are keen to know what your preferences are, so they can more effectively peddle products and services tailored to your preferences. It is both nosy and mercenary. You are monitored and peddled to but you don’t get asked – much less paid. Your data isn’t yours anymore than the eggs your chickens lay are theirs.

Of course, we like to think we’re not chickens.

Except we are, insofar as the data-collectors are concerned. It is one of the most effronterous, insolent and audacious affronts ever visited upon human beings. At least serfs in Medieval times had privacy when huddling in their hovels. We moderns are in the position of paying to have our privacy affronted in our cars. The latter is putatively your property – even if you’re still paying it off. The lienholder has the right to repossess it if you stop making payments but that is not the same thing as having the right to peer into your private affairs; to monitor when and where you drive, etc. Once you have paid in full for the vehicle, no one else ought to have any claim whatever to the vehicle or your data.

Nevermind that.

To paraphrase what the mountain man said in Deliverance: If we want your data, we’ll take your data. (And if you’ve watched the movie, you know what he said next.)

This data rape is something more and more Americans are becoming aware of – and many don’t like it.

But can this collection-without-consent be stopped?

Maybe. Sort of. There’s a bill in Congress styled the Data Rights for Information and Vehicle Electronics in Real-time (DRIVER) act that would “give vehicle owners control over how much data they share with manufacturers.”

Italics added.

Of course, “sharing” has never been what this is; the language is almost as effronterous as the fact. It is like referring to rape as a “date.” There is also this insufferable business of titling every new law with an insipid (and often tortured) acronym. It’s another manifestation of the sickly puerility of our times.

Anyhow, the DRIVER act would “require manufacturers to allow owners access to all of the data a vehicle collects, either through the standard OBD-II port or a standardized, secure wireless connection. They would then have the ability to opt in or out of sharing that data with a few exceptions, as well as delete the data. This includes personal data, including connected devices such as phones, driver behavior, precise geolocation data, and biometrics.”

Italics added.

So, we’re to be “allowed” access to our data. Isn’t that nice of them? It’s like how we’re supposed to be grateful for being allowed to live in the house we don’t really own – even if we long-ago paid off the loan – provided we continue to pay the annual and never-ending property taxes that amount to rent.

And “with a few exceptions”? Come again? How is it that any of our data is the property of some other party? Who gets to decide what the “exceptions” are? Why, the collectors (and sellers) of our data!

“Anonymized and aggregate data would still be available to manufacturers even if you opt out, since your identity isn’t required for tasks like improved traffic light control using location data. There are also exceptions for data sharing actively initiated by the driver, to first responders, and for diagnostic purposes.”

Yeah, just trust us.

And never mind whether we want let alone decide to trust them. They have a right – as they see it – to just collect our data, when it is useful to them or they can cite some “compelling state interest,” to cite the language used by the courts to take a dump over what used to be our rights. There are always exceptions to these rights, you see. Many fail to see that a right that has exceptions is no longer a right.

Even if it becomes law, the DRIVER Act would “allow manufacturers to continue to nag us on occasion. For example, a provision for ‘determining or effectuating vehicle field actions, including customer satisfaction campaigns, technical service bulletins, compliance recalls, and safety recalls’ would still allow pop-up ads on infotainment screens.”

Pop-up ads while you drive. The peddlers demand your attention!

Yet another example of mend-not-end, which is the way odiousness is enshrined. The odiousness is never repealed; it is tweaked – and that is supposed the placate the people who want the odiousness ended.

But there is good news in that there is a way to fully and completely opt out of all this electronic scheisse. It is as simple as not buying any vehicle that emits your data to other parties.

Just go back to around 2005 or so and you’ll be free to drive again – without something else coming along for the ride.

. . .

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26 COMMENTS

  1. Lots of companies make aftermarket rolling chassis’s. A bunch of other companies build sheet metal body parts. I plan on adding my favorite home built v8 (carbureted) along with a manual transmission….

    • Morning, Auto!

      I am currently in the process of converting my ’76 TA’s driveline from automatic to manual. We have warm weather expected for Christmas, so I’m hoping to find time to get the auto (2004R) out of the car in the next few days. Goal is to have a Super T10 in by the spring!

  2. Software became subscription only, so now that cars are full of software they are going that way. Our money is going that way. If you don’t tow the line your car is bricked, your CBDCs are bricked, you’re SOL.
    Surprised you haven’t picked up on the Porsche story in Russia. All of the porches there are becoming bricks and Porsche has nothing to say on the matter. Story broke about 2 weeks ago.

  3. Just a point, if your car has an airbag then it almost certainly has a EDR (event data recorder), e.g. a black box that records data such as speed, acceleration/deceleration, yaw (spin), orientation (roll-over) and inputs like steering angle, brake and throttle positions. It’s not an infinite amount of data but it’s constantly recording waiting to store it based on airbag trigger.

    Some of these system date back to the 1990s (GM first started using Bosch’s ACM/CDR system in 1994 on NAFTA models). Whether this data is immediately available depends on secondary systems with cell data modems or WiFi access. In GM’s case it would OnStar connectivity. But even without real time data the information can be downloaded directly. Those dongles that insurance companies try to get you to use are tapping this data but any OBD scanner could access it. Cars with infotainment are a step up with the mic and camera datastreams.

    Only mention this because the data collection isn’t just current models. It’s been around a long time and very likely even a 2005 vehicle has some limited driver data collection.

    • I’m aware of this. Basically it stores the last 30 seconds or so. And it is not very easy to get rid of it, either. It’s usually buried inside a body control module computer or some such that is very inaccessible, and if removed will usually cause a whole lot of other stuff not to work, besides the airbags.

      • Bosch puts this functionality in the ACM, airbag control module. They are the biggest gorilla in this market space. Only Tesla and the Koreans don’t use them, most US, Euro and Japanese makers use the Bosch.

        It’s not difficult to find or remove, it’s usually somewhere in the middle of the car. If you have a center console it’s most likely under there. It’s got to be near the middle of the car for the yaw sensor to work correctly. Also you want it in the least likely place it’ll be damaged in a crash.

    • The greatest obstacle to limiting data collection will be vehicle age and wear and year. If 2005 or even 2010 is the latest limited year data collection, then we’re talking about 15 to 20 year old vehicles. Mother nature, with rust and animal impacts, and simply driving 10 to 15K yearly also works against the pool of available vehicles. Not to mention (((government))) assistance, like “cash for clunkers”, reducing available vehicles. Can it be done? Sure, I’ve done it my whole life, but i always had done because old vehicles are cheap, but you might only get 5 to 10 years of useful life out of them, before major items, like engines and transmissions need replacement. So it’s possible, and economically good sense.

      Good luck, YMMV….

  4. This concerns me from a business standpoint, most importantly big biz vs small biz.
    If they can listen and mine now, who’s to say some big biz doesn’t listen/mine my communication (voice or digital) to snoop on what we are ‘bidding’ or communication with a client? Scares the crap out of me.
    All the ‘IT’ people I ask about this say the same thing “no way…” I think they are full of BS.

    • You have to assume Amazon, Google, Microsoft and Apple are snooping 24/7/365 with their voice things. They have to be active continuously for the basic functionality, it’s always listening for “Hey wire tap, what’s the temperature?” It’s absolutely the case that they parse this to target advertising and web searches to you so it’s not a long reach that the government fusion centers have a dedicated tap to this data. Anything with a mic and camera is listening or watching and you won’t know, there’s backdoors to turn them on without external evidence, like the camera can be on without the LED next to it if a hacker or 3-letter want it that way.

  5. I’d hate to think someone’s business model depends on knowing my comings-and-goings. I aint exactly the most interesting man in the world meme material.

  6. Programmers, electrical engineers, and circuit board designers are needed to facilitate the deletion of intrusive electronics. Kits will be sold for popular models to delete and simplify what has been made intentionally complex and invasive.
    Cottage industries have sprung up for diesel emission deletion leading to many happy customers. The reprogramming has already begun. Starting with garage hacks, the deletion of many engineering screwjobs is under way. Future deleted vehicles will operate with minimalist electronic controls. We will win.

    • I hope you’re right, Jon.

      My concern is that if, say, the car hasn’t phoned home in X number of days, they probably program it to simply refuse to start.

      A freedom-lover’s only choice at that point is to abandon or sell it, or flatbed it to the dealer to undo the hacks.

    • When I have to take my car in for the annual saaaaafety inspection they plug their computer into the obd port which connects to Big Brother’s computer at the DMV. If it sees anything not matching the original specs I’m sure it rats you out.

      • First step when you do a tune (including diesel deletes) is to save a copy of the stock firmware and settings. At least the ones I’ve done. So if you haven’t done major hardware changes it’s easy enough to return your rig to stock before big brother sniffs your butt. Then retune after the big brother dog rogering is complete.

        And remember to be PROUD to be an American, where at least I know I’m free(tm)

  7. The end result of Google’s business model.

    Hey look! Free search engine!
    Hey look! Now they have free email!
    Hey look! Free phone calls!
    Hey look! Free smart phones!

    How do you compete with free? You can’t beat ’em, so join ’em. But we expect Google to log everything we do, they come right out and say that’s why it’s free stuff. Wall Street demands maximum shareholder value, not happy customers, so not gathering up all that data is leaving money on the table to these psychopaths.

    GM is removing Apple CarPlay and Android Auto capabilities from their vehicles. Because wrecking ball Barra thinks it belongs to her. So she’s going to build a Google-like data gathering division that (I assume) will act as a broker or ad sales company??? to sell to ???. My guess is they’re also going to install Faraday cages in the passenger compartments to prevent Apple and Google from tracking you with your phone.

    Stay in your lane, Mary. Tell Blackrock to f*** themselves. You’re running a car company, not an ad agency.

    • Let’s unpack this for a second.

      All that data-gathering technology, those chips, those sensors, the engineers who write the code that crunches the numbers and makes that meaningful, all of that has a cost. That gets folded into the price of the car. That you take out a loan to buy.

      All this data collection that benefits Madison Avenue, Wall Street, wherever, is being sent-financed by you. And it isn’t even clear that you benefit from it. Does GM offer a “data broker discount?” I don’t think so, I think they pocket the money. And you probably signed over any rights to the data etc. somewhere in the fine print of the reams of digital documents (that no one reads) that you had to sign, in order to purchase the darned thing. There is no meaningful opt-out.

      • Right. There’s little downside risk to GM installing all that data collection garbage, and it helps if someone files a lawsuit against them (well, your honor, the TPS sensor showed the left rear tire was under-inflated by 10% on the night of the crash). But being able to monetize all this data is another revenue stream, one that costs nothing.

        A few years ago I read that Facebook’s revenue per user was something like $20/yr. But by having a billion users that $20 was incredible value. In the case of FB there’s really no reasonable way to opt out of data collection, since posting data about yourself is the primary reason the site exists. If GM makes $10 annually from all that data do you think they’d offer an opt-out option for $15/yr?

        • Morning RK!

          Yup. That is the chief reason I stopped going to Facebook for any reason other than to find things on Marketplace and to X solely to post links to my articles. I don’t engage on either of these platforms beyond that. I wish more people would so the same.

  8. This planet has become one big marketing program. As you have pointed out, Eric, the insulting moniker, Consumer, is what we are to these “people”. It’s as though we are mere receptacles for the cheap crap they crank out.

    BUY! BUY! BUY!

    What exactly?

    Inferior products that track our every move? I don’t think so. At one time if someone wanted to know your every preference, habit and location it was considered a sickness, if not a crime. Now it’s a resume’ enhancement.

    On the up side, one big ol’ EMP will shut it all down in the blink of an eye. I should’a kept the diesel Rabbit…

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