It’s not just the government that’s “mandating” (don’t you hate that word?) electric vehicles. So are the car companies.
They are “mandating” that their dealers “invest” in EeeeeeeVeeees they don’t want to sell – because they know they are a hard sell – and also the “infrastructure” (meaning, adding – and paying for – high-capacity “fast” charging capability at the dealership) the car companies know dealers must have in order to create the illusion that EeeeeeVeeeees are useful as vehicles rather than vehicles to signal virtue.
The latter amounts to a minimum of several hundreds of thousands of dollars in “investments” – with little prospect of return. Hence the . . . what’s the right word? . . . hesitancy to make these “investments.”
Dealers know – though most won’t say – that few, if any customers are interested in spending any more time at a dealership than they have to. And they don’t have to – or have to, a lot less – if they don’t buy an EeeeeeeVeeee because they don’t have to go to a dealership for a not-so-“fast” charge. And wait there for it. They can stop for less than five minutes for gas – on their way home – and be home much faster.
Dealers have been told they must embrace the electric tar baby – and pay for it themselves, too. If they do not, then the car companies – the manufacturers, as they’re known within the business – will curtail or even cut off the supply of new vehicles for them to sell.
The vehicles that sell without being “mandated” that is.
The manufacturers are less interested in selling vehicles that sell than in leveraging their dealerships into compliance with an agenda that is about selling people on something they’ve expressed no interest in buying.
Imagine McDonalds – corporate – telling its franchise stores (this is exactly what a car dealership is) that they will sell “burgers” made out of ground-up crickets and if they don’t stock up on lots of cricket McPatties, they will receive fewer and maybe no beef patties at all. Notwithstanding that people are buying all the Quarter Pounders (made of beef patties) the stores can cook and almost no one is buying the McCricket patties, nor expressing interest in them.
Corporate America is no longer particularly interested in making money – just as the Left, which once upon-a-time was defined by its favoring of free speech and its opposition to war – now cares a great deal more about suppressing speech and supporting war. Including possibly nuclear war – over Keeeeeeeeeeeev! – which is striking given that many of these same Leftists who want to risk triggering a nuclear war over Keeeeeeeeeev! are the same Leftists (just older now) who once-upon-a-time protested the war in Vietnam.
Perhaps because they were young enough, back then, to have been killed in it.
Many have, apparently, gone to work for Woke corporations and now control them. Including car corporations. This is why some of them are punishing their franchises – their dealers – for balking at being told they must embrace the electric tar baby. It does not matter to the car companies that what they are pushing isn’t what’s selling.
GM, for example, has told its Cadillac dealers that either they buy in – literally – to the EeeeeeVeeee agenda or they will be bought out (at a “fair” price, of course) and cease being dealers. Ford has erected a two-tiered system for its dealers, Ford Blue – for the cars (and trucks) that sell without “mandates” – and Model e, for EeeeeeeVeeeees.
Interestingly, it’s not just the dealerships that don’t give the electric tar baby a big hug – and a sloppy kiss – that will be punished for their failure to do so. Ford stores that don’t “invest” sufficiently in EeeeeeeeVeeeeees will be, as well. Those that don’t “invest” millions will be allotted fewer EeeeeeeeVeeees and be required to sell them at fixed prices – which means even fewer sales for them, given only a compleat idiot would buy a vehicle (any vehicle) at a “fixed” price when he could buy it for a lower price at another dealership. One where the price is not “fixed.”
Non “elite” dealers – that’s Ford’s term for those that do not “invest” sufficiently – will also be denied loaner cars for customers whose cars have conked out and are in for service.
Leaving buyers with no choice.
And that latter is essential for this to “work” – for so long as there are choices, especially better ones – buyers are going to chose those rather than worse ones. Hence the need to eliminate the choice.
In so doing, the car companies become complicit rather than the victims – just as they did during the “pandemic,” when most of them embraced the “mask” and “vaccine” tar babies, too. Via “mandates” – which have oleaginously replaced laws as the vehicle of choice for getting people to do (and not do) what it used to be necessary to pass a law to get them to do – or not do.
And that’s made a whole lot easier when corporations eagerly abet (by enforcing) the government’s “mandates” – and even “pass” a few of their own, too.
. . .
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